Celebrating Success: What the IPM Awards mean for MRM and Lodestone
At MRM, we believe that great promotional marketing is about more than just delivering campaigns, it’s about creating measurable impact, driving engagement and building long-term relationships between brands and consumers. That’s why working with the Institute of Promotional Marketing (IPM) has always been such an important part of our journey.
This week, we’re thrilled to share some exciting news: MRM has been recognised at the IPM Awards 2025 for our promotional software platform, Lodestone. IPM – The Winners 2025
A Silver for Lodestone
Our innovative software platform, Lodestone, has been designed to make the design and management of promotional campaigns an altogether simpler and more cost-effective process. It is now integral to much of the work we manage. By streamlining complex processes and giving brands greater control over their campaigns, Lodestone ensures compliance, transparency and accountability at every stage. Winning an award for Lodestone is not just a recognition of the technology itself, but also of the brilliant team at MRM who have worked tirelessly to make it a success.
Why the IPM Matters to Us
The IPM is the voice of promotional marketing in the UK, setting standards, providing guidance and recognising excellence across the industry. Being part of the IPM means being part of a community that champions best practice, fosters innovation and encourages collaboration. Our CEO, Peter Kerr, has often spoken about the value of this partnership — you can read more of his insights here.
Working alongside the IPM gives us the opportunity to continuously raise the bar for ourselves and our clients. It’s a reminder that what we do is not just about campaigns, but about shaping the future of promotional marketing.
Recognition That Fuels Our Drive
Awards are not just trophies on a shelf, they’re markers of progress and validation of the work we do. For us at MRM, being recognised by the IPM is particularly meaningful because it comes from peers and leaders who truly understand the challenges and opportunities in our sector.
We’d like to take this moment to thank the members of the IPM for recognising both our company and our Lodestone platform. Your acknowledgement motivates us to keep pushing boundaries, innovating, and delivering promotional solutions that exceed expectations.
A Final Word
To the IPM and its members: Thank you for recognising the work we do. This award is a milestone we’re proud of, but it’s also a promise, that we’ll keep striving to lead the way in promotional marketing innovation.
If your business is looking for Promotional Support Services, we’d love to talk. Please contact us today and let’s explore how MRM can help you achieve your goals.