Working in tandem with existing social media assets, it has very low distribution and operational costs and can help you build first party data and customer intelligence.
Webcoupon can be easily set-up to deliver coupons to qualifying consumers in a controlled and measured way, allowing you to manage your budget on a campaign by campaign basis.
It combines digital delivery with the conventional paper coupon process allowing you to overcome pure digital redemption difficulties. MRM work with all major Retailer’s digital verfication systems and will ensure the set-up and acceptance with each.
Webcoupon© is a digital coupon that can be incorporated into a variety of applications including banners, email comms, microsites and integration into Facebook apps and it can be used in brand platform sites to encourage purchase across a broad range of consumer items. Webcoupon© is also a useful vehicle to capture valuable 1st party data for analysis and fulfilment.
A question that we are often asked is whether our Webcoupon© product is 100% digital, well no not exactly. Because Retailer EPOS systems are not widely ready to scan & clear digital coupons from a mobile device (ie to allow the entire redemption and clearance process to be 100% digital) then brand coupons cannot yet be 100% digital. It is a digital coupon that can be incorporated into digital promotional campaigns.
Here is a summary of Webcoupon© features and benefits:
Our experience and expertise in coupon clearing means that we have designed Webcoupon with several things in mind: clarity of information to the consumer and the retailer, information to help minimise fraudulent use as much as possible and also barcoding to allow both efficient processing and provide valuable consumer insight.
Call us on: 01858 410510
Email: enquiries@mrm.co.uk
The team at MRM are happy to offer advise on the most appropriate and effective method of using Webcoupon. Book a short online meeting by calling 01858 410510 or email enquiries@mrm.co.uk
For more information on money off coupons.
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From Coupon Experts MRM
Download our latest white paper which explains the digitalisation of coupons and what the future of holds for brand managers, manufacturers and retailers alike. Learn about:
Digital Coupons
Digital Distribution
Validated Redemptions