09/10/2019 | Awards, Winners, Handling, Fulfilment, Loyalty, Solutions, KPIs, Promotion, Promotional Marketing


We are very pleased and proud to announce that we were awarded not once, but TWICE at the 2019 IPM COGS Awards! The IPM Cogs showcase and celebrate the best in promotional marketing and brand activation, and we were honoured to be awarded GOLD in Loyalty Support Services for Petplan Rewards (Allianz).  Petplan Rewards (PR) is a B2B loyalty scheme designed to support Petplan’s partnership with Veterinary Practices/Breeders. The judges’ commented - “The holistic, end-to-end solution had true challenges to overcome (including a very tight timeline) and delivered great results for breeders and vet across the UK.”

We also won GOLD for Handling and Fulfilment for AB InBev – The brief was the Corona ‘Outside is Best’ loyalty campaign of 2018. Consumers were encouraged to purchase eligible promotional packs of Corona beer and collect points to qualify for a free cooler. Judges’ comments - “The brief asked for simple solutions to great complexity, and the winner showed a clear ability to not only do this, but also deliver and exceed the challenging KPIs.”

Huge congratulations to all of our teams that make these campaigns happen day in, day out. This is the recognition you all deserve for your part in the amazing work we do.

Our Managing Director Marc Rigby added: “MRM is always proud of the work we deliver for all of our clients. For that work to have been recognised once again by our peers in the industry via the COGS awards, is an extra special reward for all the staff here. 19 COGS awards in 7 years is a demonstration of a team consistently performing at the top of its game – I’m excited to see what we can achieve across the next period.”

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