Case Study Condé Nast

Building brand loyalty with product sampling & mail fulfilment

Industry: Media & cosmetic subscription services

Challenge: Efficiently managing the fulfilment and distribution of product samples and cosmetic subscription boxes in the UK.

Solution: Multi Resource Marketing Limited (MRM) partnered with Condé Nast to provide comprehensive fulfilment services tailored to their specific needs. MRM’s expertise in pick, pack, and despatch to individual consumers ensured that Condé Nast’s products reached their customers promptly and in pristine condition.

Packaging Solutions: MRM sourced both standard and bespoke packaging to enhance the presentation and protection of each item, aligning with Condé Nast’s premium brand image.

Print Management: MRM managed the printing of high-quality leaflets and flyers, customising them for each campaign to deliver consistent branding and clear messaging.

Secured Storage: To accommodate Condé Nast’s diverse needs, MRM offered flexible storage solutions, including short-term, long-term, and drop shipping options, ensuring inventory was always secure and accessible.

Live Reporting System: MRM implemented a live reporting system that provided real-time visibility into inventory levels and order statuses. This system enabled Condé Nast to track the progress of each campaign seamlessly.

Dedicated Account Management: MRM assigned an office-based account manager to Condé Nast to oversee the fulfilment process, address any concerns, and ensure smooth operations.

Outcome: Our partnership with Condé Nast has streamlined their distribution process, enhanced their campaign efficiency, and maintained their reputation for excellence in product delivery.