Celebrating 25 years!
Back in 1994, Charlie set off to explore the culinary world in a campervan, an adventure that helped shape Bigham’s from the very start. To honour those formative experiences, Charlie wanted to create a prize draw that gives back to the people who made Bigham’s what it is today, their customers. The prize? A beautifully restored vintage campervan and a collection of cookbooks to inspire the next generation of food lovers.
Bringing Syrups creatives to life, MRM provided complimentary promotional support services in line with campaign objectives and timescales, with over 100,000 consumers taking up the offer. These included:
- IT integration with Syrup's prize draw website
- Auditable and independent winner selection
- 100 cookbooks delivered from MRM's fulfilment facility
Read the full story here…Charlie Bigham’s Prize Draw
Brand: Charlie Bigham’s
Sector: Food & Beverage
Services Used: IT Integration, Independent Winner Selection, Prize Fulfilment
