Market Harborough based Marketing Services business MRM (Multi Resource Marketing Ltd) has launched a new brand identity following a full review of its previous branding. With the appointment of new Managing Director Marc Rigby at the start of the year, the business undertook a number of internal workshops to help understand the critical components of its operation and define how it wants to be seen in the market.
Marc Rigby commented, “We are proud to be able to announce the launch of our brand new logo. We’d like to think this identity captures some of the core elements that make up our business – process, digital, flexibility - as well as using a colour pallet that conveys energy, purpose and a greater sense of modernity. With the logo now in place alongside a revised mission and vision, our next task is an overhaul of our website which we hope to complete before the summer’s end.”
The new identity is only a change of branding. The legal entity as a business remains unaltered as Multi Resource Marketing Ltd.